Vici
Typography
Working within the fitness industry and having a great passion for sports, Vici was developed using this as a source of inspiration when challenging myself to create a slab serif. For use in motivational statements on gym walls, to kit design with player names and numbers, Vici has a modern, varsity feel. "Vici", in Latin stands for "To conquer" and was chosen as the name to inspire and leave a positive message upon its users.